Post by account_disabled on Dec 24, 2023 4:06:49 GMT -6
As many as 1/5 of parents of children up to 6 years old are "new tech" parents. They look for opinions on blogs and pay attention to online recommendations. This is obviously positive news for children's brands communicating online, but absolutely all segments are a grateful audience for content marketing and social media activities . However, the key issue is the selection of the topic and the appropriate activation strategy at various stages of shopping.
Our research allowed us to distinguish 5 main groups Phone Number Data of parents. Together with On Board PR, we looked for differences mainly in areas related to priorities regarding product features and media consumption. The proposed segmentation is an attempt to group parents according to their attitudes towards several topics we have selected. The results of our analysis were intended to show existing parent groups.
But remember that parents are a really diverse group with divisions on various levels. From the point of view of our agency, however, the research resulted in a lot of interesting observations. ARE YOU LOOKING FOR A SOCIAL MEDIA AGENCY? Leave your contact details and order a free Social Media consultation with our advisor. Company email Phone number I accept the privacy policy and consent to the processing of personal data by OBTK in order to present the offer.
Our research allowed us to distinguish 5 main groups Phone Number Data of parents. Together with On Board PR, we looked for differences mainly in areas related to priorities regarding product features and media consumption. The proposed segmentation is an attempt to group parents according to their attitudes towards several topics we have selected. The results of our analysis were intended to show existing parent groups.
But remember that parents are a really diverse group with divisions on various levels. From the point of view of our agency, however, the research resulted in a lot of interesting observations. ARE YOU LOOKING FOR A SOCIAL MEDIA AGENCY? Leave your contact details and order a free Social Media consultation with our advisor. Company email Phone number I accept the privacy policy and consent to the processing of personal data by OBTK in order to present the offer.